With the help of intelligent automation marketers can use a huge amount of data that users spread across digital channels.
PricewaterhouseCoopers, an international network of companies offering professional services in the field of consulting and audit, recently published the results of the...
In the world of programmable advertising the main driver is technology. And as new technology channels facilitating life of digital-marketers, are constantly developed, the industry in a whole is moving towards completely new and most successful practices.
One of the recent changes occurred in...
Whoever fought in the "trenches" of modern media buying in recent years, could not help but notice how programmatic evolved and occupied a prominent place not only in the minds, but also in the wallets of advertisers. And the most important thing for a marketer who decided to bet on algorithmic...
The revolution of Internet advertising is in full swing, and DSP is an incredibly important part of this radical and qualitative leap. Here we will tell you about DSP in accessible language, how to treat it and what those "tasty" platform features are.
ALL PEOPLE AROUND TALK ABOUT DEMAND-SIDE...
Today we will talk about how to "pack" the inventory with the maximum benefit for partner platforms.
Already for a long time no one is arguing the fact that programmatic buying is optimal performance management process for both publishers and clients. This is demonstrated by the company Xaxis...
My name is Muzzamil. I am looking forward to connecting with other people on this forum website. I am a Internet Marketer, author, blogger, article writer, and social media advertiser. If anyone ever need my help, please don't hesitate to direct message me. I would love to help you every single...